Skip advert
Advertisement

Audi virtual dashboard previews 2017 A8 interior design

Audi confirms next-generation dashboard concept to debut in next year's flagship, using haptic feedback technology

We first saw Audi's interior design future at the 2016 Consumer Electronics Show, but now the brand has  revealed further details of its next-gen 'virtual dashboard'.

The interior design builds on the existing virtual cockpit tech, instead using three separate screens split across the central dash, lower dash and instruments. The screens are super thin, curved to reduce glare and use organic OLED technology, which is only just making its way into cars.

Audi's electronics guru Andreas Lamprecht confirmed to Auto Express that elements of the virtual dashboard will be "be found in our cars in the next 12 months". When asked if the new A8 will be the first to receive it, he said "the technology will start in our big cars and work down through the range". The next-gen A8 is expected to launch in the second half of 2017.

Advertisement - Article continues below

The cleaner and sharper OLED screen tech, however, will launch at a later date as Audi engineers are still working on reducing heat levels and improving longevity. But the central touchscreens, which control all of the car's functions, will use new 'haptic feedback' on existing LED tech.

When a user presses a digital button on the screen they will hear a clicking sound and feel it through the tips of their fingers. Similarly, temperature sliders on the lower climate control screen give a physical feedback as you toggle them up and down. It's designed to be much easier to use on the move than a standard touchscreen.

The central screen also allows you to select a function and quickly swipe it across to the virtual cockpit instruments. As the system is updated, it will be able to learn a user's typical route and habits while driving, and prioritise information that is relevant to your journey.

The example given was that the system knows the user always phones his wife, stops at a particular fuel station and listens to a particular radio station, so the system is already set up to offer these as a default choice on the move.

Ricky Hudi, Audi’s vice president for electronic development, told us at the 2016 CES show: “We are developing our successful Audi virtual cockpit into the Audi virtual dashboard and creating an entirely new world of experience for our customers. In the future, the entire system will get to know the customer and their habits and preferences, then proactively support them.”

Skip advert
Advertisement
Skip advert
Advertisement

Recommended

When is an Audi not an Audi? When it's an AUDI!
Opinion - AUDI

When is an Audi not an Audi? When it's an AUDI!

Editor Paul Barker tries to get his head around why Audi’s joint venture with SAIC has been called AUDI
Opinion
13 Nov 2024
Audi E Concept launches new China-only sub brand that’s, confusingly, called AUDI
Audi E Concept - front

Audi E Concept launches new China-only sub brand that’s, confusingly, called AUDI

The joint venture between Audi and SAIC will launch in 2025, and the new E Concept reveals its styling direction
News
8 Nov 2024
Best new cars coming soon: all the big new car launches due in 2024, 2025 and beyond
Best new cars coming soon - header image

Best new cars coming soon: all the big new car launches due in 2024, 2025 and beyond

These are the biggest and most important new cars headed our way, from brands including Audi, BMW, Dacia, Ferrari, Ford, Skoda and more
Best cars & vans
6 Nov 2024
Kia on track to launch its first electric van in 2025: the Ford Transit better watch out
Kia PBVS concepts 1

Kia on track to launch its first electric van in 2025: the Ford Transit better watch out

Kia's modular PBV architecture can accommodate electric vans of various sizes and body types
News
20 Sep 2024

Most Popular

Driver whose towbar voided his insurance wins payout
Towbar

Driver whose towbar voided his insurance wins payout

Allianz tells Auto Express it was ‘right in principle’, but has agreed to cover the claim in full
News
20 Dec 2024
Car Deal of the Day: Vauxhall Grandland is simply stunning value at £145 a month
Vauxhall Grandland - main image

Car Deal of the Day: Vauxhall Grandland is simply stunning value at £145 a month

The outgoing Vauxhall Grandland is fine transport for all the family. It’s our Deal of the Day for 18 December
News
18 Dec 2024
New BMW 330e 2024 review: one of the best plug-in company cars you can buy
BMW 330e - front tracking

New BMW 330e 2024 review: one of the best plug-in company cars you can buy

The facelifted BMW 330e PHEV is a top business choice
Road tests
18 Dec 2024