Skip advert
Advertisement

Confirmed: Polestar separates from Volvo Cars

Polestar has officially separated from parent company Volvo, confirming the news via a post on social media

Polestar has officially parted ways from parent company Volvo, confirming the news via a picture posted on Instagram. The message simply said 'The End', with no other information to accompany it. It comes just months after Auto Express exclusively revealed the brand would be going it alone with its own range of electric performance cars. We can expect to see the first standalone Polestar model later this year.

Advertisement - Article continues below

According to a senior source inside Geely (Volvo and Polestar’s parent company) the manufacturer wants to create a line-up of brands to take on the VW Group. Volvo’s senior vice president of design, Thomas Ingenlath, will head the re-born Polestar brand alongside Jonathon Goodman, Senior Vice President of Corporate Communication.

Volvo Polestar everything you need to know

With Volvo cementing its position rivalling premium brands, Geely wants Polestar to take a sportier role within its group. It wants to replicate what Mercedes’ has done in producing its own bespoke AMG cars as well as modified Mercedes-AMG models.

Polestar Instagram

Credit: PolestarCars on Instagram

Thomas Ingenlath, former Senior Vice President Design at Volvo, now Chief Executive Officer at Polestar, said previously: “I am really excited to take up the challenge of establishing this exciting brand, developing a fabulous portfolio of bespoke products and channelling the passion we have throughout the Polestar team. The next chapter in Polestar’s history is just beginning.” 

Volvo’s new SPA (Scalable Product Architecture) and CMA (Compact Modular Architecture) platform technology will be used for a new generation of hot Polestars with an electric, SPA-based car likely to break cover first, some time this year. The SPA platform underpins the Volvo XC60 and XC90 SUVs as well as the V90 estate and S90 saloon models.

Polestar will continue to design and deliver performance enhancements for existing Volvo cars, while Polestar is set to become the global face of Geely’s motorsport efforts – the company currently prepares and runs Volvo Polestar models under the Polestar Cyan Racing brand.

With Polestar focussing on electric cars, that’s bound to start rumours of a Geely Polestar involvement in Formula E, which Volvo CEO Håkan Samuelsson has hinted at in the past.

What do you think of the ambitious plans for Polestar’s future? Let us know in the comments…

Skip advert
Advertisement
Skip advert
Advertisement

Recommended

Goodwood Festival of Speed 2024: new cars and highlights
Goodwood Festival of Speed 2024 - MG sculpture

Goodwood Festival of Speed 2024: new cars and highlights

2024’s Goodwood Festival of Speed was a celebration of over 130 years of engine tech, but it also looked well into the future
News
17 Jul 2024
Polestar Concept BST gives Goodwood a peek at brand’s performance future
Polestar Concept BST at Goodwood - front

Polestar Concept BST gives Goodwood a peek at brand’s performance future

Polestar has unveiled a tweaked performance version of the Polestar 6 roadster at Goodwood Festival of Speed 2024
News
11 Jul 2024
New electric cars coming soon: the fresh EVs of 2024 and beyond
Future electric cars - header image

New electric cars coming soon: the fresh EVs of 2024 and beyond

The EV explosion has brought a huge range of choice to the market already but it’s only going to get bigger in the coming months
Best cars & vans
4 Jul 2024
Polestar 2 to be replaced by Polestar 7 in new Apple iPhone-style naming plan
Polestar 1 close up of the grill and badge

Polestar 2 to be replaced by Polestar 7 in new Apple iPhone-style naming plan

The next-generation Polestar 2 will be called Polestar 7 in a move to a new chronological naming strategy
News
16 May 2024

Most Popular

New cars that plummet in value can make brilliant used buys
Opinion - Vauxhall Corsa-e

New cars that plummet in value can make brilliant used buys

Editor Paul Barker takes a closer look at our 2024 Used Car Awards
Opinion
20 Nov 2024
A £10k electric car with a 100-mile range would surely be a sales success
Opinion - cheap EV

A £10k electric car with a 100-mile range would surely be a sales success

Mike Rutherford thinks there would be demand for an electric car with a modest 100-mile range if it only cost £10k
Opinion
17 Nov 2024
Best used cars to buy 2024
Best used cars 2024

Best used cars to buy 2024

From city cars to large SUVs, here’s our annual pick of the star performers that’ll save you thousands when you buy them used instead of new
Best cars & vans
20 Nov 2024