Skip advert
Advertisement
Opinion

‘The new Dacia Spring EV needs to deliver on its £20k price promise’

Deputy editor John McIlroy believes that the all-electric Dacia Spring could become a common sight on UK roads, but only if the price is right

Opinion - Dacia Spring

Big news can come in small packages, and that’s certainly the case this week, with confirmation that Dacia’s city-focused baby EV, the Spring, has finally been confirmed for the UK. It’ll arrive here next year, with a revised specification but, presumably, still a relatively small battery, a weight of barely a tonne and offering probably not much more than 140 miles of range.

Advertisement - Article continues below

Those look like modest numbers. But according to Xavier Martinet, the brand’s sales and marketing boss, the evidence from Europe suggests customers drawn in by the Spring’s aggressive pricing quickly get used to them. 

“What we’ve found so far with Spring is that people do sometimes sniff at the range,” he told us last week, at an event to celebrate Dacia’s 10th birthday in the UK. “But then they realise that, after a while, they’re not getting anywhere near using all of it. They never even fully charge it, to be honest,” he said.

“Also, they’ve bought the Spring as a second or even a third car – just something for short trips around town, shopping and school runs. And in time, it becomes clear that it is really the first car, in terms of usage. They’re driving it more than five times every day. And because it’s light, it’s actually really honest on its range.”

In fact, Martinet and his boss, CEO Denis le Vot, think that, in time, it might be possible for Dacia to install an even smaller battery in the Spring, reducing the car’s range a little, but increasing its efficiency and cutting a bit more off the list price. 

The hot gossip is that the target is less than £20k – but in truth, this is the number that we’re all now waiting to see. If Dacia really can deliver even the existing Spring’s recipe at the price of a posh petrol supermini, it could become an effective zero-emissions replacement for those urban runabouts that families use and abuse. And that could help the value-driven brand to gain a host of new fans as it heads into its second decade of UK sales.

Looking for a bargain EV? These are the cheapest electric cars on sale right now...

Skip advert
Advertisement
Editor-at-large

John started journalism reporting on motorsport – specifically rallying, which he had followed avidly since he was a boy. After a stint as editor of weekly motorsport bible Autosport, he moved across to testing road cars. He’s now been reviewing cars and writing news stories about them for almost 20 years.

Skip advert
Advertisement

Recommended

Best new cars coming soon: all the big new car launches due in 2024, 2025 and beyond
Best new cars coming soon - header image

Best new cars coming soon: all the big new car launches due in 2024, 2025 and beyond

These are the biggest and most important new cars headed our way, from brands including Audi, BMW, Dacia, Ferrari, Ford, Skoda and more
Best cars & vans
6 Nov 2024
Dacia in talks with Ampere over next-generation EVs
Dacia badge

Dacia in talks with Ampere over next-generation EVs

Renault Group’s electric sub brand could provide EV technology for Dacia
News
1 Nov 2024
New Dacia Bigster is the antidote to the confusion of modern car tech, says brand’s boss
Dacia Bigster - reveal front

New Dacia Bigster is the antidote to the confusion of modern car tech, says brand’s boss

And value brand’s approach is working, as it lures in customers from more expensive rival companies
News
17 Oct 2024
Paris Motor Show 2024: full show round-up and all the exciting new cars
Paris Motor Show 2024 - header image

Paris Motor Show 2024: full show round-up and all the exciting new cars

The all-new Renault 4, MINI John Cooper Works and Dacia Bigster were among the models on display at this year’s Mondial de L’Auto
News
16 Oct 2024

Most Popular

New cars that plummet in value can make brilliant used buys
Opinion - Vauxhall Corsa-e

New cars that plummet in value can make brilliant used buys

Editor Paul Barker takes a closer look at our 2024 Used Car Awards
Opinion
20 Nov 2024
Best used cars to buy 2024
Best used cars 2024

Best used cars to buy 2024

From city cars to large SUVs, here’s our annual pick of the star performers that’ll save you thousands when you buy them used instead of new
Best cars & vans
22 Nov 2024
Jaguar concept car teased further in new image
2024 Jaguar badge teaser image

Jaguar concept car teased further in new image

The all-electric concept promises to have bold styling and showcases polarising new logo
News
22 Nov 2024