Skip advert
Advertisement

Jaguar Land Rover is developing a hydrogen fuel cell SUV

British firm is evaluating and looking into the development of a new hydrogen fuel cell SUV

Jaguar Land Rover is looking into the development of a hydrogen fuel cell vehicle as part of a £73.5million Government funded programme into the automotive sector to help reduce carbon emissions. 

Known as Project Zeus, JLR is working on the technology with a number of UK-based partners, including Delta Motorsport, Marelli Automotive Systems and UKBIC. 

The project is in its infancy and will roll on for a number of years with all four companies playing a role in evaluating, analysing and developing hydrogen technology. Such a method will allow the technology to be brought to market much quicker than if JLR were to undertake it on its own. 

Advertisement - Article continues below

A document issued by the Department for Business, Energy & Industrial Strategy stated: “Working with world-class research and industry partners, Jaguar Land Rover is developing a prototype hydrogen fuel cell vehicle. The project will deliver a zero tailpipe emissions premium fuel cell SUV concept with Jaguar Land Rover attributes, such as long range, quick refill, towing, off road capabilities and low temperature performance.”

JLR turned its attention to hydrogen fuel cell vehicles shortly after the launch of its first electric vehicle, the Jaguar I-Pace; with the company appointing Ralph Clague as Head of Hydrogen and Fuel Cells in March last year.

The Government statement added: “The project will help drive significant growth and capability in fuel cell electric vehicle design and manufacturing, providing a competitive edge in intellectual property and supply chain for the UK.”

Given the early stages of the project, it’s unclear when the fuel cell vehicle will launch and if the model will be badged as a Jaguar or Land Rover model.

Learn more about the current state of hydrogen cars here...

Skip advert
Advertisement

Find a car with the experts

Skip advert
Advertisement

Recommended

Best new cars coming soon: all the big new car launches due in 2025, 2026 and beyond
Best new cars coming soon - header image

Best new cars coming soon: all the big new car launches due in 2025, 2026 and beyond

These are the most important new cars headed our way, from brands including Audi, BMW, Dacia, Ferrari, Ford, Skoda and more
Best cars & vans
8 Apr 2025
Jaguar Land Rover stops car exports to the US in wake of Trump Tariffs
Range Rover Evoque

Jaguar Land Rover stops car exports to the US in wake of Trump Tariffs

JLR announced a four-week pause on shipments of all its cars to the US as it comes to terms with 25% tariffs.
News
5 Apr 2025
New Jaguar Type 00 stirs up more hype by shutting down the streets of Paris
Jaguar Type 00 blue - front 3/4

New Jaguar Type 00 stirs up more hype by shutting down the streets of Paris

The Type 00 concept was unveiled in December 2024, previewing a bold new direction for Jaguar
News
11 Mar 2025
Jaguar boss: we didn’t mean to alienate our owners
Jaguar advert

Jaguar boss: we didn’t mean to alienate our owners

Here’s the inside story of how an auto company broke the internet – and the car that’s coming next
News
5 Mar 2025

Most Popular

Car finance firms losing "hundreds of millions” in EV depreciation want Govt support
Car and money

Car finance firms losing "hundreds of millions” in EV depreciation want Govt support

The BVRLA says the disparity in supply and demand for electric cars is resulting in weaker-than-expected residuals, which is costing firms millions
News
11 Apr 2025
New Aston Martin Vanquish 2025 review: a proper British bruiser
Aston Martin Vanquish - front tracking

New Aston Martin Vanquish 2025 review: a proper British bruiser

V12-powered cars are becoming rarer, but the Vanquish is one of the best you can buy
Road tests
11 Apr 2025
New Denza Z9GT 2025 review: super estate has BMW and Mercedes in its sights
 Denza Z9GT - front tracking

New Denza Z9GT 2025 review: super estate has BMW and Mercedes in its sights

The new Denza Z9GT hybrid estate is on the way to the UK. Should BMW, Mercedes and even Porsche be worried?
Road tests
11 Apr 2025